What lulu’s crossover to menswear means for its acquisition of Mirror When lululemon acquired Mirror this past summer, the joke was that now lululemon customers finally have an overpriced mirror to go with their overpriced leggings. lululemon (yes, with a lowercase ‘l’) has become the go-to brand for much more than just yoga pants. Outerwear, work-pants, and of course, workout clothes of all types, for both men and women. And now the company is acquiring futuristic home workout tech companies.
The Flywheel #8: lululemon’s White Space
The Flywheel #8: lululemon’s White Space
The Flywheel #8: lululemon’s White Space
What lulu’s crossover to menswear means for its acquisition of Mirror When lululemon acquired Mirror this past summer, the joke was that now lululemon customers finally have an overpriced mirror to go with their overpriced leggings. lululemon (yes, with a lowercase ‘l’) has become the go-to brand for much more than just yoga pants. Outerwear, work-pants, and of course, workout clothes of all types, for both men and women. And now the company is acquiring futuristic home workout tech companies.